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What is Search Engine Dominance?

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Dominate Search Engines

Search Dominance is a focused marketing approach for companies that want to grow new customer acquisition and increase sales by dominating Google’s Search Engine Results Page (SERP). Think real estate — location, location, location – the more prime real estate you control, the better your chances for success.

Achieving Search Engine Dominance is about occupying multiple positions on page 1 (Paid, Organic, Maps) regardless of where a consumer is on their path to decision or purchase. There are typically 22-25 possible positions on a results page — if your company or brand can occupy 3 of them, the chances of generating an in-market consumer website visit goes up 200%.

Paid Search

Located at the top of the page, Paid Search helps gain visibility on the top of page 1.

Maps

Located directly below paid search, map listings help drive phone calls, web visits and store visits.

Organic

Organic positions are listed below the maps and drive a high % of web traffic.

The Power of Search Engines

  • 93% of all internet traffic comes from search engines.
  • 75% of all LOCAL MOBILE Searches result in a store visit within 24 hours
  • The majority of all purchases start and end in one place – an online search

SECURING THREE LISTINGS COMPARED TO ONE LISTING ON PAGE 1 CAN IMPROVE THE LIKELIHOOD OF A WEBSITE VISIT BY 200%.

SERVICES DRIVING SEARCH ENGINE DOMINANCE

Website Development

Effective design that’s lightning fast and conversion focused

Paid Search

Immediate visibility on the top of Google Search driving clicks and conversions

Local SEO

Local on-site and off-site optimizations that maximize local map and listing visibility

Content Marketing

Valuable information driving search engine visibility and visitor value

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