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coronavirus-marketing

Coronavirus, declining stock market: where will it take your business?

As the saying goes “This too shall pass.” The past week has been tough with the coronavirus escalation, oil pricing wars, and the rapid decline of the stock market. I’ve lost sleep fretting over the uncertainty; how long will this last, how much further will the market sink, how will this affect my company, and …

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Tips for Generating More Emergency Service Requests at your Home Services Company

When it comes to generating new customers, sometimes you only have one shot at winning the business. This rings true when a potential customer has an emergency service issue, such as an HVAC system being down in mid-Summer or a business having a power outage issue during business hours. During these times a consumer will …

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What is ADA Compliance, Accessibility, and WCAG 2.1?

Accessibility can be a confusing and intimidating topic, but here at Bell Media, we know all the ins-and-outs so that you can stay stress-free. Here we have outlined a general overview of what Accessibility is, why it’s important, and what the various guidelines and recommendations mean. WHO NEEDS ACCESSIBILITY? The best way to think about …

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recession-marketing

Marketing during a recession: How to not just survive, but thrive

The facts and figures are in, and the signs seem to point to the inevitable: an upcoming economic downturn. It’s an uncomfortable topic that many like to pretend isn’t relevant until it’s too late. And while entering into a period of economic recession can be stressful for a business, with the right preparation and strategy, …

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