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Website + Digital Strategy Blog

Improve your organization’s digital marketing and web strategy with BELL’s industry insight. Read original articles by the Bell team.

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Website + Digital Strategy

Browsers and Your Business: Putting Your Best Foot Forward Online

How much thought have you given to browsers? You know, the tools by which you search the web and view sites online?  Browsers are much

January 19, 2021
browsing on laptop

Browsers and Your Business: Putting Your Best Foot Forward Online

How much thought have you given to browsers? You know, the tools by which you search the web and view sites online?  Browsers are much

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online-foundation-building
Website + Digital Strategy

The Importance of Building a Strong Online Presence

Over the past 10-15 years, building a strong online presence has evolved from being a nice-to-have to a must-have if you desire to grow your

January 7, 2021
Website + Digital Strategy

8 Foundational SEO Tips that Yield BIG Results for Your Small Business

Every good building starts with a strong foundation — and that foundation impacts all experiences had in that physical space. In the digital area, your

December 14, 2020
Website + Digital Strategy

A Business Guide to Google Analytics 4

You may have noticed an interesting email in your inbox recently from Google Analytics: “Welcome to the future of Google Analytics.” As a business owner,

November 16, 2020
Content Marketing

Website Copywriting: Attract and Convert More Customers

We all want our websites to translate into more conversions and revenue from business. Yet, when investing in a new website, copywriting tends to rank

November 16, 2020
ugly christmas sweater
Website + Digital Strategy

Guide to a Merry and Bright Revenue-Driving Website

Every year, as the air grows crisp, the winter holidays are upon us in the blink of an eye. Now is the time to begin

October 20, 2020
bell-media-inc-5000
Website + Digital Strategy

Bell named to 2020 Inc. 5000 List for 6th Time

We’re excited to announce that we’ve been named to Inc. Magazine’s 2020 list of America’s fastest-growing private companies, marking it the sixth time the Company

September 15, 2020
kindegarten
Website + Digital Strategy

Is your website in Kindergarten?

Get Your Website Out of Grade School We love our kindergartners but we don’t want our websites to act like 5-6 year-olds. Your website is

September 13, 2020
Customer Success

Dedicated Marketing Partners in Your Success

Helping You Achieve Your Business Goals Does your current marketing provider offer an experienced partner who helps guide your efforts, measures success, and helps you

September 8, 2020
web-support-services
Website + Digital Strategy

The Value of a Great Website Support Team

After you publish your new website, the relationship with your website development partner isn’t ending. What you may find is that it’s the beginning of

September 1, 2020
Website + Digital Strategy

Is your website like a slug?

Get up to speed with today’s consumers In today’s fast-paced world, consumers expect instant gratification. They want it and they want it now. Fast access

August 10, 2020
Website + Digital Strategy

Secrets to driving prospects into your sales funnel with intuitive website navigation

One of the most important aspects of web design is functionality. This term refers to how easy it is for visitors to use and navigate

July 13, 2020
Website + Digital Strategy

Convert prospects with these 4 tips for excellent website content

As potential customers check out your website, you have less than 15 seconds to make an impression. Because most people have such a short attention span these

July 13, 2020
Scott-Bell-Birmingham
Website + Digital Strategy

How Much Should You Invest in Sales and Marketing?

Last week I attended the American Marketing Association’s January Luncheon. It’s no coincidence that Bell Media’s very own Scott Bell, Founder and CEO, was the

July 13, 2020
Website + Digital Strategy

Clicks, conversions, and more: How to measure digital marketing success

If you are implementing a digital marketing strategy for the first time, you may be asking yourself, “What is the best way to measure the

July 13, 2020
Website + Digital Strategy

Everything you need to know about WordPress

Here at Bell Media, we are constantly looking for new ways to educate our clients and partners about the services we offer, technologies we use,

July 12, 2020
Website + Digital Strategy

3 Metrics to Track Your Content Marketing Campaign

As the Director of Content Marketing, I’ve seen firsthand the successes (and failures) of a content marketing campaign, and I’ve learned over time how to track

July 12, 2020
assisted-conversions
Website + Digital Strategy

What is an Assisted Conversion?

Interested in learning more about Assisted Conversions? How about the best method for finding these conversions within Google Analytics? In this article, we’ll take a quick

July 12, 2020
digital-marketing-post
Website + Digital Strategy

Digital Marketing: Taking Us Beyond Our Expectations

Toy Story is considered to be Pixar’s very first fully computer-animated feature film. Every 90s kid knows that to say “To infinity and beyond” is quoting Buzz Lightyear,

July 11, 2020
e-commerce-demystified
Website + Digital Strategy

Does my business need an online store? eCommerce demystified

The business environment has become a virtual-first economy. The businesses that are winning are the ones that are well represented online and have easy-to-use consumer

July 11, 2020
Website + Digital Strategy

Is your website visually impactful?

Use visual imagery to improve organic rankings and conversions. How do you tell the story of your company and its services to your consumers in

July 9, 2020
Website + Digital Strategy

Search Engine Dominance: The Key To Unlocking Business Growth

What do you think is the most valuable commodity in the world? You’re probably thinking gold or precious stones, but the most valuable commodity in the

July 7, 2020
seo-what-is-it
Featured Article

What is SEO and how can it grow my business?

If you landed on this page and are reading this blog, there is a high probability you found this content through a search engine. In

July 7, 2020
coronavirus-marketing
Website + Digital Strategy

Coronavirus, declining stock market: where will it take your business?

As the saying goes “This too shall pass.” The past week has been tough with the coronavirus escalation, oil pricing wars, and the rapid decline

June 30, 2020
need-a-website
Website + Digital Strategy

Signs that it’s time for a new website

The process of building a new website isn’t as fun as going to a party, but the outcome sure can yield greater dividends. We speak

June 30, 2020
ada-compliant-websites
Website + Digital Strategy

What is ADA Compliance, Accessibility, and WCAG 2.1?

Accessibility can be a confusing and intimidating topic, but here at Bell Media, we know all the ins-and-outs so that you can stay stress-free. Here

June 26, 2020
agency
Website + Digital Strategy

Website Development – should you hire a freelancer or an agency?

We are living in a digital age in which customers visit brick and mortar locations less often to shop and find information. People now go

February 11, 2020
recession-marketing
Website + Digital Strategy

Marketing during a recession: How to not just survive, but thrive

The facts and figures are in, and the signs seem to point to the inevitable: an upcoming economic downturn. It’s an uncomfortable topic that many

January 11, 2020
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Bell Media serves local companies in competitive markets that have a need or desire to grow. Bell Media is in the business of predictable outcomes, fueling growth by driving customer acquisition and filling open capacity. Whether you’re looking to outsource your marketing or just looking for digital marketing experts, Bell can help!

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