The Challenges
A top orthopedic surgeon in Alabama reached out to Bell Media. After trying a different vendor without success, they needed a dedicated team to help them improve their online presence to improve leads that result in procedures. The surgeon’s office partnered with Bell Media for our specialized medical marketing expertise to get more leads.
Our Solutions
Bell Media got to work on a multi-channel campaign. We implemented lead analytics, improved social media visibility, and created a great online user experience with a website overhaul. We even consulted with the surgeon on how to convert leads into patients.
Results
284 online conversions/mth
Average online conversions went from just 90 per month to 284 per month.
215% increase in leads
The orthopedic surgeon saw a 215% increase in lead volume.
200% greater reach
Impressions increased by 200% and clicks increased by 108% compared to previous efforts
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