Guin Service's Challenge
Guin Services desires to aggressively grow it’s hvac and plumbing business, primarily through hvac service and equipment sales. Joseph, the 4th generation owner/operator is focused on growth and improvement by investing in sales and marketing to generate new revenue. When Bell Media began working with Guin, they were suffering from poor Google rankings and their website needed improvements.
Bell Media's Solution
Bell Media implemented a Search Engine Dominance strategy, which includes SEO and Paid Search, attracting high-value traffic which helps Guin occupy multiple positions on page 1 of Google. Social media engagement and blogging aided in their goal of being the go-to hvac company in their market. Finally, we built a lightning-fast website and produced high quality videos to deliver a better website visitor experience.
Results
137% increase in leads
Improvements in lead volume year-over-year were significant
151% increase in web traffic
After a year, web traffic had increased by 151%
Map Listing Improvement
Guin is ranking in the Google map section for high value keywords
New Website
Video Strategy
Testimonial from Guin Services
“We have been with Bell for 3 years now, and have been very happy with the service. We’ve used them to create our website, and to market our service. We meet regularly to tweak our strategy, and all has run smoothly.”
Joseph Braswell | Owner